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Innovation at CES 2025: Redefining the Future of Consumer Experiences

By January 23, 2025No Comments

CES 2025 Consumer Technology Association was an inspiring showcase of groundbreaking innovation, and I’m thrilled to see how the industry is shaping the future of entertainment and technology. This year, three key trends stood out to me:

6P Color / Full Color Range Case Study: CLICK HERE

1.) Revolutionary Display Technologies – With leaps in refresh rates, resolution, and energy efficiency, visuals are smoother, sharper, and more sustainable than ever. These breakthroughs are set to elevate both home and professional viewing to new heights. The competition is fierce, with every OEM pushing the envelope, delivering everything from incremental improvements to game-changing innovations that enhance the human experience. And let’s just say, transparent OLED and ultra-short throw laser TVs had our tech, product, and color science teams pretty excited about future color addition potential.

2.) XR as a Connected Ecosystem – Extended Reality (XR) is evolving into a cohesive ecosystem, with devices integrating seamlessly across entertainment, education, and enterprise applications. This connectivity is paving the way for more intuitive, realistic, and immersive interactions in both virtual and augmented realities. I’m also super enamored with the ability of holograms (which align with the core principles of XR) to blend digital and physical realities. We’re at the tip of the iceberg with this tech in both consumer and industrial applications. Proto Hologram ‘s CEO David Nussbaum is prolific in his writings via LinkedIn—worth a connection and follow, for sure.

3.) Adaptive Gaming Experiences – Thanks to AI and cloud technology, games can now react to each player’s unique behavior, crafting deeply personalized and immersive worlds like never before. Behind closed doors, gaming has become the undeniable focal point of market strategy, with a relentless drive to capture the attention of gamers at every turn. It’s also clearly capturing the hearts, minds, and time spent of multiple generations of users and viewers. Ignore gaming at your own peril.

At 6P Color, we’re excited to build on these advancements by providing fundamentally better consumer color experiences across displays, XR, and gaming. Partnering with industry innovators, we’re ready to redefine what’s possible in 2025 and beyond.

Congratulations to all of our partners, future partners, Gary Shapiro and the CTA team on the best CES yet. Let’s create the future together! #PrayForLA

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doing amazing things … Matthew Brantley Justin Asbridge Allen Page Brian Woods MD Gary Mandle Carbonara, Corey Steven Poster ASC Bob Scaglione Jim DeFilippis Priya Singh Kennen Dietz Eric Fernandez Andrea Corry Mitch Bogdanowicz Robert Griffin III -> the entire crew @ Brazos Innovation Partners <- Lara A. Ben Glen Steven Diedrich Ashley Jackson Madison M. 6P Color, Inc. WAVE Ventures

6P Color / Full Color Range Case Study: CLICK HERE